Posts Tagged ‘Basics’

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PostHeaderIcon Why social media needs to learn the marketing basics

Why social media needs to learn the marketing basics
Given that it pays my wages, I’m not supposed to let you know that social media isn’t the be-all-and-end-all for marketers everywhere, but try as I might I still can’t quite come up with enough reasons to ditch your other streams and hand your marketing keys over to Zuckerberg just yet.
Read more on e-Consultancy

Should You Search Social Media Sites for Job Candidate Information?
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
Read more on Mashable via Yahoo! News

NH holds 2nd social media business summit
New Hampshire is holding a business summit addressing the beginner as well as those well-practiced in the art of researching prospective job candidates and advertising on social media networks. New Hampshire – United States – Business – Advertising – Politics
Read more on Boston Globe

PostHeaderIcon Social media Basics for Work from Home Moms

Social media Basics for Work from Home Moms

Unless you have been hiding under a rock lately, you have heard the term “social media” at least once in a while.  For work from home moms, word of mouth isn’t sufficient for truly big success.  Using social media is easy, usually free and primarily requires you to spend some time (preferably daily) in updating and monitoring your content.

Quick and Easy
Perhaps one of the easiest social media sites you can use is Twitter.  In a matter of a few seconds, you get to send short bursts of useful information to those people who have joined your list of friends.  It is important not to use this form of media as easy to use spam, because you can be deleted from someone’s copy list very easily.

Concentrate on links that can be followed for more data, little blurbs about yourself or info related to affiliated products.  Be careful not to inundate your following or they will shut you off to escape the barrage.

Articles and Blogs
Among the most popular ways to promote your business without really appearing to do so is to write articles and blogs that link people directly to your business after they have read something about a product that you offer.  For example, if you are promoting a new diet program, then consider writing some articles about weight loss and link them back to your free offer.

Starting a blog that lets people know what you are doing is a great way to generate interest.

Networking Sites
Sites such as Facebook, LinkedIn and even MySpace allow you to search for people with common interests.  Once you find such individuals you request them to become your friends.  This gives you the opportunity to reach them regularly with good, valuable information.  Of course, if you include free offers that are only for members, you can seriously increase the flow of traffic to your website.

Each media is designed for a specific task, and understanding how to use each form takes some practice and can seem a bit overwhelming at first.  This is one of the great things a mentor can help you with, saving you time and money when launching your new business.

If you want to be successful in today’s economic climate you need to be savvy, well educated and prepared to do your work. No one will hand you success on a silver platter, but with your energy and a good coach’s knowledge you will be able to achieve any dreams you might have.

Find out my personal strategy for starting a home business & get my free Business Builder ‘success blueprint’ at http://jayallyson.com

Social Media ROI: Socialnomics is by Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies. Music is by Bob Sinclair (“Tennessee”)
Video Rating: 4 / 5

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