Posts Tagged ‘small’
Question by Suz: How can I incorporate social media into my small business marketing effort?
What are some ways to use Facebook, Twitter and other social media sites to spread the word about my business?
Answer by Luis
Social Media can be a great way to generate traffic to your business. But just like email became flooded with spam, social media sites can develop the same problems.
Social media sites are not about pitching your wares. Its about connecting with groups of people who have similar interests, are looking for useful information,being a fly on the wall, and keeping up on the latest events.
That being said The less you “Sell” and the more you inform the more money you will make. You haven’t detailed what your business is, but what ever it is I would become ( or find someone who is) an expert in the field of what you do, to create valuable content (articles, videos, how-to’s, top 12 mistakes, exposes, behind the scenes etc) that are big attractors for your market.
For example if you sell Shoes, be not just an “expert” about shoes but also be an expert on feet, and joints, nerves, pressure points, back pain etc. and create content about those topics and how they relate to shoes.
“How to relieve the 7 pressure points on your feet that cause those nagging migraines you have everyday.”
“Trying to get rid of those last 5lbs? You might be wearing the wrong shoes. Take this quick test to find out now”
Explain to people that you are always finding new and interesting shoes and that you update twitter a lot and that’s the place to get the latest on what you are up to.
Ethically bribing people with your content in exchange for them following you on twitter is an option, but making sure you actually provide them with interesting, funny, quirky, actionable knowledge and experiences is what social media is all about.
The content you make, create a buying criteria and if the people viewing your content agree with your buying criteria they will also accept who you are and what you are selling.
Also make sure you invest maybe 20 min a day finding interesting stuff in your field but not specifically about you that your followers and friends would be interested in. figure for every 8 or 9 posts about other interesting things you find, you then post one about something you are doing.
Hope that helps you out.
What do you think? Answer below!
Question by Chris: Does yahoo small business use Cpanel?
I went with them for hosting and I’m new but they OR I was told I would get a confirmation email with my account number and password and nothing???? how do I even look if yahoo has it?? anybody know?
Answer by YSmallBizCare
Yahoo! Small Business uses it’s own Web Hosting Control Panel to manage your website and perform some tasks such as installing WordPress or managing your website files. You can find your control panel by visiting http://smallbusiness.yahoo.com/services and clicking the “Web Hosting Control Panel” link.
You’ll use your Yahoo! ID and password to sign into your account. This is typically the same as you would use to access your Yahoo! Mail but could be different if you signed up for a new Yahoo! ID when purchasing your account.
If you’re continuing to have difficulty signing into your account, feel free to contact us at http://smallbusiness.yahoo.com/contactus. If you can’t reach us at that address, you can email us at email@example.com and we can begin helping you right away.
Give your answer to this question below!
Small businesses use social media with clients
Social media and the Internet have leveled the playing field for small business owners, helping them foster closer relationships with clients and identify potential customers. Although small business owners are under much pressure to generate new …
Read more on USA TODAY
Is Social Media Bad For Business?
Just when you thought it was settled that your business should leverage social media, someone goes and makes you think twice. On Friday, Jeff Wilson, Partner/Chief Customer Experience Designer at Sensei Marketing, published a post entitled “Social …
Read more on Forbes
Fortune 500 Marketers Offer Social Media Marketing Help to Atlanta Small Businesses
Atlanta-based Now What? Studio has announced the launch of the “Social Media Marketing Strategic Action Plan” initiative, targeted to small business owners and executives eager to dive into the world of social media marketing.Atlanta, GA (PRWEB) June 29, 2011 Atlanta creative agency and small business marketing firm, Now What? Studio has announced the launch of a new program designed to help …
Read more on PRWeb via Yahoo! News
International Social Media Search Engine Company – oLyfe – Chooses San Diego’s Constant Motion Creative Media Team
Steven Picanza and Bryant Walker of Constant Motion Creative Media are proving that they are contenders in the creative solutions and branding game.San Diego, California (PRWEB) June 27, 2011 Today one might sift through dozens of pages, profiles, and trending topics across half a dozen social media sites. With so much going on in social media and Facebook taking over as a means of communication …
Read more on PRWeb via Yahoo! News
Karen Leland: Bring Social Media Sanity To Your Small Business
While social media mastery has many layers, the experts all agree that following five core steps is a good start to bringing social media sanity to your small business.
Read more on The Huffington Post
Social Media Can Damage Corporate Image
Even as social media and online communication become increasingly integral to business and organizations, little is known about the potential effects of public expressions of anger displayed online. Now, researchers have found that angry user-generated comments on Internet sites can perpetuate negative perceptions of an organization in crisis. “During crises, organizations need to make an [...]
Read more on Psych Central
Optimising Revenue Through Social Media
Social media is no longer just a hub of sharing activity between people, it has now become a platform for businesses to promote and sell their products.
Read more on eyefortravel.com
Online course for using social media in small businesses
DURHAM — If you’re trying to decide if your business should venture into social media, the N.H. Small Business Development Center has a new online course to teach you the best ways to capitalize on it.
Read more on Portsmouth Herald
Social Media and the Stars
USF expert explores the changing social media landscape and its impact on celebrity.
Read more on University of South Florida